Rum Flavour House

At Simpsons we are a rum flavour house specialising in the supply of exciting and innovative flavours to rum brands, distilleries and bottling companies.

All our flavours are supplied in large volumes for use in commercial bottling. 

Our MOQ is 500L per flavour (circa 3000 litres RTD), this is typically too large for start up companies.

Want to discuss your project or arrange samples?

Drop us a message!

Premium flavours for rum and
rum liqueurs

The unique taste of both flavoured rums, together with spiced varieties are responsible for driving much of the demand across the category as consumers are on the look-out for new and exciting ways to explore rum’s potential. Not only does it enhance brand premiumisation, it also gives a valuable point of difference in today’s increasingly crowded marketplace.

Create the perfect flavour
for your rum brand

At Simpsons our experienced team of flavourists and mixologists are industry leading specialists when it comes to developing and blending new bespoke flavours for flavoured rum and rum liqueur brands.

Few spirits encompass the sheer diversity of flavour that rum does – from earthy, woody notes to smoother tastes of caramel and vanilla.   This breadth make it the perfect base for creating unique blends for flavoured rums and liqueurs.  Whether you are looking for flavours to evoke feelings of sun-drenched Caribbean shores, such as watermelon, banana and guava or blends of spices such as ginger, clove and vanilla, our development team are here to guide you every step of the way from concept to finished product. 

Our inhouse research team provide you with the latest data about the current macro and micro drinks trends within the category, and our NPD team are on hand to steer you through the complexities of the flavour development process.

Our inhouse research team provide you with the latest data about the current macro and micro drinks trends within the category. Why not read our latest trend report packed with key data from across the flavoured rum category. Our NPD team are also on hand to steer you through the complexities of the flavour development process.

A single ingredient to simplify your manufacturing process

All our flavours for rum and rum liqueurs are supplied as pre-mixed liquid compounds.  Containing all the ingredients required to flavour your rum or rum liqueur.  All you need to do is mix with water and rum before bottling.  It could not be easier!  Our compounds are especially popular with distilleries and bottlers looking to streamline their manufacturing process, or those looking for an easy way to upscale their production

Compounds are the smarter choice
for drinks manufacturing

One ingredient to source and manage

Reduces the need to manage multiple suppliers and ingredients
Exact amount of compound required is delivered for your production runPrevents waste and the need to manage surplus ingredients
Risk of costly mistakes is reducedGives you peace of mind
Streamlines your manufacturing processSaves time and costs incurred by in house blending
Enables best practice as followed by brand leadersEnsures brand consistency
Delivery synchronised with your bottling scheduleEnables just in time manufacturing.  Limited effort to analyse incoming goods

Our sampling service
guarantees 100% confidence.

Our sampling service enables you to ‘try before you buy’. With ‘ready to taste’ samples delivered in a matter of days, your feedback enables us to make any necessary amendments, where required, until you are completely satisfied with the final formulation. 

What’s more these samples of concept drinks also help you to engage with new buyers and prospects before production takes place.

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A reliable rum flavour house

With 90 years’ experience in drinks development and manufacturing, Simpsons Beverages is a name you can trust.  At Simpsons we always put our customers first, delivering outstanding customer service that you can depend on.

Range of commercial pack sizes to suit your production requirements

All our compounds are supplied as a concentrated liquid/syrup with a dilution ratio to suit your production needs. Container sizes include 25L & 220L barrels or 1000L IBCs. Our MOQ is 500L (circa 3000L RTD). As a guide this volume is typically too high for start up drink brands.

Outstanding technical support

We offer all our customers technical support and are always just a phone call away to help answer any questions. We always include a gold seal sample with your first batch to enable product verification ensuring your production run goes as smoothly as possible. A member of our technical team can even attend the production of your first batch if required.

Exceptional product quality and consistency guaranteed

We hold the BRCGS certification for food safety, which ensures consistency in every batch we produce. What’s more, we purchase our raw materials from manufacturers who hold one of the GFSI recognised certifications.  All our products are blended from only the finest ingredients. We only source materials of the highest quality, from the top flavour houses and suppliers.

All water used in our manufacturing process is triple filtered to remove all impurities and chlorine, before passing through an ultra-violet filter.  In addition, our exceptional levels of quality control means that every batch is micro-analysed by an independent laboratory and has full traceability with a certificate of conformity.

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